If you are a startup founder or a small business owner, you must have started exploring the immense potential that Facebook Advertising has to offer. From promoting your products and services to generating new leads for your business, Facebook Ads are a cost effective digital marketing tool. The other real advantage is that once you get the hang of Facebook Ads, you need not hire any third party agency for this job. All the online marketing and promotional activities can be done by you and your team.

However, not all Facebook Ads run successfully. Often, marketers end up spending a lot of money on sponsored posts without yielding any actual benefits. So, here are a few tried and tested hacks to help you create effective Facebook Ads.